/>
Categories
affiliate marketing Business Digital Products E-commerce

3 Highly Profitable Online Business In Nigeria You Can Start With A Low Budget In 2022

Starting a profitable online business in Nigeria requires some capital, and for the average Musa, it can be very difficult to get the capital needed to start any business, it’s ever worse when you have no track record.

That is people cannot look back at business you have done in the past to ascertain if you would be successful or not and judge whether they should lend you money or invest in your idea.

Luckily the internet has brought with it so many methods of making money that one no longer need to have a physical shop or get hundreds of employees to have a multimillion naira business.

As the popular saying goes, there are a million ways to make a million bucks and this is no where more true than on the internet. With so many opportunities it can get really confusing and can make you lose focus as a beginner.

That said here are three of my favourite businesses which you can start with a very low budget and promised very high returns.

1. E-commerce

E-commerce
Budget : ₦ 100,000 - ₦150,000

Requirements : Learn more about how to start a profitable E-commerce business in Nigeria here.

E-commerce is simply the act of sourcing goods and products at a cheaper rate and reselling them at a higher amount.

Similar to the way a shopkeeper buys products from a wholesaler and resells them e-commerce simply leverages the internet to sell to people using adverts on Google Facebook and other platforms.

In the last six years e-commerce have become a multi-billion naira industry in Nigeria as big companies such as Jiji, Jumia and Konga rule this business model.

However this model can still be done by individuals and requires a simple knowledge of the business industry as well as a little budget. Get more information about starting an e-commerce business here

By understanding the market and carving out a niche for yourself you could make your first million in less than a month. All you really have to do is find a difficult to get product and promote the heck out of it to the market that needs it the most at a good, profitable price.

Once you get your customer, product, target, and price right, it’s simply a matter of wash, rinse and repeat.

To learn how you can profit massively from e-commerce click here.

2. Affiliate Marketing

The 3 steps of affiliate marketing
Budget : ₦60,000

This is simply the most popular online business in Nigeria today. However 98% of affiliate marketers are doing it wrong.

Almost every time you open your Facebook or join a group you are very likely to see an affiliate marketing post. So what the heck is affiliate marketing?

According to the founder of EXPARTNAIRE Toyin Omotosho, affiliate marketing entails recommending helpful products to people who need it and can afford it and getting paid a commission when they buy the products using your recommended link.

This means any time you recommend a product to someone and they make a purchase you simply get paid a percentage of the purchase fee. Sounds like a pretty cool way to make money if you ask me.

Using Expartnaire, there are over 50 different digital products you can recommend to people ranging from 5000 naira to as high as 150,000 naira, with commissions going from as little as 35% to as high as 80%.

Let’s say for example you choose to promote a product of 60,000 Naira with a commission of 50%. This means for every sale you make you get a pay back or commission of 30,000 naira. Let’s go ahead to see you are able to make 10 of the sales every month.

This means you make
10 × ₦30,000 = ₦300,000 monthly.

The amazing part is that they are digital products so you do not have to care about delivery or damage to the product you also are not liable to give refunds or guarantees.

Cool right? To learn how you can get started as an affiliate marketer and make some money click here

3. Digital Trainings

Digital products include videos, ebook and virtual trainings
Budget : ₦ 50,000

The digital products industry in Africa exploded after the 2020 lockdown due to the ongoing Corona virus pandemic. During this period people were forced to sit at home and had to look for alternative sources of income and they flocked the internet.

People began learning a ton of digital skills or began finding ways to digitalize their skills and knowledge and share or teach others to raise money. These are known as digital products/ training and industry is now a multi-billion naira industry and almost anyone with some helpful knowledge can make a living and live a life of luxury and freedom selling digital products and trainings.

The very first step is identifying what useful information you have to share and how it benefits people and then deciding how you want to package it and get it across to people who need it.

Some examples could be a step-by-step process you took to loose weight, make money, travel out of the country, learn an in demand skill, get healthier, etc.

You could then package this knowledge into an eBook, video course, seminar on WhatsApp, zoom, google meet, telegram etc.

The advantage with this system is that it usually requires a one time investment and high reoccurring returns. This means you only create the product once and you can keep making your cool cash out of it.

To be successful at selling digital products and trainings though, you need to learn some basic skills such as online marketing, copy writing and content writing among others.

Learn more about how you can start with this business here.

Categories
Business Digital Products E-commerce Facebook ads

Can I earn money from Facebook Advertising? 3 ways to make money with Facebook advertising in 2022

Facebook advertising has been around for a while now and still reigns as the simplest as well as cheapest online advertising platform today. Even though it has gotten more difficult to advertise on Facebook, it still remains one of the best platforms with the largest reach across varying demographics.

Different advertising platform

While there are hundreds of other advertising platforms such as Google, Microsoft Bing, Yahoo, TiKToK and a host of others, Facebook and Google are the most dominant as of 2022.

So if you’ve been wondering how much and if at all you can make any money from Facebook ads, we created this post to show you three awesome ways for you to make money using Facebook advertising in 2022. Let’s dive right into it.

1. Sell Products with Facebook Advertising

These could be physical or digital products; either way selling products using Facebook ads is one really awesome way to make a ton of money.

Selling physical products using Facebook ads is known as e-commerce and it’s one of the most profitable business models in 2022 crossing in over 4.9 Trillion US dollars in the global market.

Selling physical products requires you to have a store or study suppliers as well as spend a lot of money finding buyers. You also need to have a delivery system in place as well as a payment system.

Some products you can sell range from clothing to adults toys to food and health supplements as well as electronic gadgets. With the demand for products increasing every day the e-commerce market has only started to Bloom. According to the Statista it is expected to grow by 50% to 7.4 trillion US dollars by 2025. This is definitely a market you should not ignore.

The digital product market is not left out of the selling boom. In short the sales of digital products have quadrupled since the onset of the covid-19 and and man’s search for actionable results oriented knowledge has only increased. This has made more people want to invest in knowledge and gaining of practical skills that could be used to up their income or provide some other sort of results such as wellness, weightloss, travel, and others.

Having knowledge in some practical area that has provided results for you and probably a few close friends, you can decide to package this knowledge and sell it as a digital product.

The process to selling a digital product is a little bit more complicated than e-commerce products. Firstly you have to establish authority and credibility as fast as possible. Most people will only buy a digital product if they trust the author.

E-commerce growth by regions of the world.

One way to create such trust and get people buying your digital product is what is known as lead generation. This process involves getting people who are interested in the topic you are trying to sell and nurturing them over a period of time to build trust and to build your authority as an expert or a highly knowledgeable personnel in that field.

For e-commerce which uses direct sales techniques the sales/conversion rate is usually between 1 to 5%, however using lead generation techniques for digital products you have sales of up to 25%. Some tools for carrying out lead generation include email Marketing & WhatsApp marketing. These two tools are used to build what is known as your email or WhatsApp broadcast list depending on which of the platforms you use. It is also worthy of note that you could integrate both platforms.

While selling physical products can make you a lot of money it can also be very tedious especially when it comes to making deliveries full-stop digital products on the other hand require a much longer time to build expertise but once built you can continue making money from the same email list over and over.

That being said with digital products you can fix the price of how much you wish to sell it and you can sell it to anybody around the Globe because you do not have to do deliveries, this is therefore one major advantage digital product has over physical products or e-commerce products. Another advantage is that you don’t have to fear about the product being damaged during delivery or getting lost or stolen. You also do not have to worry about storage space.

So which one should you start? Well that depends on you. Both models will make you a lot of money if done right. To learn more about starting a profitable e-commerce business click here while to learn more about creating your own digital products are making a lot of sales click here.

2. Advertise for clients

Another relatively easy way to make money with Facebook ad is to start your own one-man advertising agency. You can advertise for businesses starting from as low as ₦5,000 naira to as high as 10 million or more. There really is no limit : it all depends on your ability to position yourself and get the right types of clients.

Starting your own advertising agency requires you to have basic knowledge of advertising, copywriting, Facebook ads, web design and analytics.

Alternatively you can build a team to handle the technical aspects while you can simply handle client-hunting. This is far simpler than handling everything yourself. The pitfall here is that you have to be good at people management and putting together a team that have a common goal.

You can advertise for companies, celebrities, small businesses etc. How you position yourself is what will determine the types of clients you get.

The best way to position yourself is by finding a niche and dominating it. For example you could choose to become a Facebook ads agency for brand growth. This basically means you and your team focus on growing different business brands and getting more followers and potential customers for such businesses.

By choosing and focusing on a specific niche you develop a higher credibility, authority, and an ability to demand higher prices. As an icing on the cake, you can easily choose who you want to work with. You are seen as an expert. Remember a jack of all trade is a master of none.

You can learn more about Facebook analytics here and how to advertise profitably on Facebook here.

3. Build and Monetize a following with Facebook Advertising

Facebook ads could be used to build a following online around a topic you are interested in doing business in and then later monetizing that following. This is very similar to building an email list.

This is a slow process and it consumes a lot of money and time however the end result is usually very much worth it.

Building a following is similar to lead generation. It involves dishing out value over an extended period of time to people who are interested in a particular topic or niche that you operate in. This could be done organically but would take over a year to get traction going. You can hasten this up using Facebook likes ads or engagement ads.

These ads are there to help you build your brand image. Using these types of ads, you can build a huge following quickly and start monetizing it using seminars, coaching classes, selling of different products and the likes.

When your page or community reaches a certain number, it starts to grow exponentially on its own and you no longer need to run ads. The algorithm starts recommending your page to people to follow in larger numbers.

Now you should note that you can only run ads on a page, how ever you can run ads to grow a group if you prefer a group than a page. For a group anyone can contribute (depending on settings you choose) and grows ways faster than a page where only you and authorised admins can contribute.

So there you have it, 3 awesome ways you can make money from Facebook Ads in 2022. Want to learn more about Facebook Ads, click here.!